Meet the broker: Geoff Kwateng

What do Warren Buffet, Idris Elba and long jump have in common? In the first of a new series of posts, we get to know one of our Regional Partners. Geoff Kwateng supports business sales and purchases across Crawley, Guildford and Reigate and the surrounding areas. He reflects on his personal and professional highlights since joining Business Partnership, and the best piece of advice he’s ever been given.

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It’s been 18 months since you joined Business Partnership. How is life as a business broker?

Very positive. I joined when there was a lot of uncertainty in the market thanks to legislation changes that came into force in April. At the time, buyers and lenders were ultra cautious. I took the opportunity to join local networks to build my profile and raise awareness of the Business Partnership brand.

Thankfully, there were no more big changes announced in the Autumn 2025 Budget. Buyer confidence returned, and the market picked up. Since then, it’s been very busy, and I currently have four business sales in progress, with offers on the table for all of them.

What’s been your highlight so far?

Getting my first business sale under my belt was a big milestone. I supported the sale of a storage and removals business, using the strength of the Business Partnership network to find a buyer. I’m also proud to have offers coming in for all four businesses I am currently working with.

How have you developed since joining Business Partnership?

I am someone who is always learning – through research, sharing ideas and asking for opinions – so I have found our Partner meetings so valuable. It’s a great place to get new ideas and ask for feedback. The best thing about Business Partnership is that you run your own business, but there’s always this brilliant network of minds to call on. I’ve worked on building local connections – both online and through networking. I enjoy attending tailored events focused on accounting, finance and wealth management.

Has anything surprised you over the last year?

Yes, the amount of people I meet who are unaware people like us exist! It’s been a real eye-opener and a good opportunity to raise my profile and awareness of what Business Partnership does. I am now the go-to person for brokering business sales in several local networks!

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From a client perspective, what are the benefits of choosing Business Partnership over one of the big brokerage firms?

I would say there are five big benefits:

1. We are relationship based – we get to know you, your business, and what you want to achieve from a sale or purchase.
2. Local knowledge – we know the area your business operates because we live and work there.
3. Simple structure – you deal directly with a partner, not an office junior.
4. Massive network – covering all sizes and sectors of business, enabling access to a large pool of buyers.
5. Whole of market coverage – larger firms tend to operate in niches above a certain level and size.

If you could change one thing about selling businesses in the UK, what would it be?

Preparing to sell. I would raise awareness that there are people out there who can help you get everything in order and prepare to sell your business. It’s incredible how many owners think they can sell without putting in the groundwork. I like to think of preparing to sell as washing your car before you sell it!

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Do you have a message for anyone considering joining Business Partnership?

It’s an ideal fit for anyone experienced in business development or consultancy. If you have a sound understanding of how the market works and are good at building relationships, joining the network is a great opportunity to build on that knowledge and develop your own business.

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What are your hobbies and interests outside of work?

When I’m not working, you’ll find me in the gym, listening to music or watching sports. Athletics and football are my favourite sports to watch.

If you could compete in an Olympic sport, which would you choose?

Long jump. I enjoyed competing as a child and reached a pretty decent level.

What’s the best piece of advice you’ve ever been given?

Focus on what you’re good at and let the experts deal with the rest. Someone shared this with me in the last year, and since I took their advice, my business has really taken off.

Who would play you in the film of your life?

Idris Elba. He needs no introduction!

If you could invite three people, living or dead, to a dinner party, who would you choose?

The CEO of Red Lobster, Damola Adamolekum. We’re the same age, and I would love to hear his story.

Warren Buffet – a fascinating man I could learn a lot from about finance and investing.

Michael Jackson – I’ve always been a huge fan of his music.

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Get in touch with Geoff

If you own a business in a GU or RH postcode and are planning to sell, working with Geoff could provide the impetus and support you need to achieve your plans. Get in touch to start the conversation.